Odel
ThriveStack PLG CRM

ThriveStack PLG CRM

@thrivestack-publicData & AnalyticsUpdated 2mo ago

ThriveStack PLG CRM analytics — query accounts, MAU/MTU, feature adoption, and PLG leads.

Server endpointStreamable HTTP

This is the third-party server itself — Odel doesn't run it. Hitting this URL directly talks straight to the upstream server with no auth or proxying. Connect through Odel to front it with managed auth.

ThriveStack MCP Server

Connect your AI agent (Claude, Cursor, ChatGPT) to ThriveStack's Growth Intelligence platform via the Model Context Protocol.

Ask questions like:

Accounts

  • "Who are my top 10 accounts by engagement this month?"
  • "List accounts that have been active in the last 30 days, sorted by last active time."
  • "Show me the first 20 accounts, sorted by health score descending."

Company Name from Contacts

  • "Given contacts with domain = thrivestack.ai, what company name do you infer?"
  • "Find the company name for contacts where email eq engineerpersona@thrivestack.ai."
  • "Derive company name from contacts in country eq United States and industry eq SaaS."

Analytics

MAU & MTU Count

  • "What are my MAU and MTU for 2026-03?"
  • "Give me MAU vs MTU for 2026-01."
  • "For last month (2026-02), what were MAU and MTU?"

Event Count

  • "How many events did we track in 2026-03?"
  • "What's the total event count for last_30_days?"
  • "Show event volume for last_7_days."

GTM

PLG-Qualified Leads

  • "Show me PLG leads ready for sales outreach (type identify), first page."
  • "Get PLG leads of type group, page 2, 25 per page."
  • "Pull the newest 50 PLG-qualified leads (type identify)."

Setup

Start ThriveStack Telemetry Setup

  • "Help me set up ThriveStack for marketing telemetry. Here's my API key: ."
  • "I need product instrumentation; use this ThriveStack API key: ."
  • "Set up both marketing + product telemetry. API key: ."

Get Setup Status

  • "What's my setup completion status right now?"
  • "Which setup steps are still pending for my environment?"
  • "Show warnings/blockers in my onboarding/setup progress."

Quick Connect

Endpoint: https://api.app.thrivestack.ai/mcp Auth: include the x-api-key header in every request.
For enterprise demos and evaluation environments, use the designated demo x-api-key below: d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g=

Claude Desktop

Add to ~/Library/Application Support/Claude/claude_desktop_config.json:

{
  "mcpServers": {
    "thrivestack": {
      "command": "npx",
      "args": [
        "-y",
        "mcp-remote",
        "https://api.app.thrivestack.ai/mcp",
        "--header",
        "x-api-key: d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g="
      ]
    }
  }
}

Claude Code CLI

claude mcp add --transport http thrivestack \
  https://api.app.thrivestack.ai/mcp \
  --header "x-api-key: d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g="

Cursor / Windsurf

Add to your MCP settings:

{
  "mcpServers": {
    "thrivestack": {
      "url": "https://api.app.thrivestack.ai/mcp",
      "headers": {
        "x-api-key": "d8rRhN6Ji8BGZdlVJONMm/e06k1zLkT4pHoN4LstE4g="
      }
    }
  }
}

Available Tools

ToolDescription
list_accountsList accounts with engagement, enrichment, and acquisition data
get_account_detailsDeep details for a specific account
get_active_users_summaryActive users and accounts summary
get_mau_mtu_countMonthly Active Users and Monthly Tracked Users
get_event_summaryEvent analytics summary
get_event_countTotal event counts
get_feature_usage_trendFeature usage trends over time
get_feature_adoptionFeature adoption timeline
get_activation_summaryActivation funnel summary
get_activation_trendActivation trend data
get_account_engagementPer-account engagement trend
get_retention_dataRetention cohort data
get_plg_leadsPLG-qualified leads ready for sales
get_expansion_signalsAccounts showing expansion signals
get_churn_signalsAccounts at churn risk
get_acquisition_channelsAcquisition channel breakdown

Requirements

  • A ThriveStack account with an API key
  • Any MCP-compatible client (Claude, Cursor, Windsurf, etc.)

Links